Coastal Connections Marketing - Full Branding & Website
About The Project
Having taken over as president of Coastal Connections Marketing, a promotional product company in North Carolina, and celebrating their 15th year in business, Caroline and her team had been evaluating the way they served their clients. They had implemented a new online catalog and had recognized the need for an overhaul of their branding.
With the goal of creating an overall brand that felt professional and classic, using bold colors and typography, we completed a brand overhaul that would help CCM create a consistent brand throughout every touch-point with their customers. Coastal Connections Marketing has a reputation of un-matched customer service, creativity and execution among their clients, and we wanted to brand them as an expert in their field. So we used their keywords (high quality, creative, decisive, centered and attetion to detail) to create a clean, editorial style logo with personable elements and coastal photography.
Logo Design & Submark
Color Palette and Fonts
Business Cards - Soft Touch Paper with Spot Gloss Coating
Notecard with Envelope & Patterned Liner
Happy Birthday & Thank You Postcards
Social Media Graphics & Email Header
Chapstick, Pen & Post-it Notes