The French’d Press Coffee
The French’d Press is a fabricated small french-inspired cafe that turned into a personal project for me. I’ve always been fascinated by restaurant branding, with so many pieces to aesthetically consider. This project is a study in restaurant branding for a french-inspired coffee shop.
Project details:
Custom Pattern
Custom Color Palette
Business Cards
Coffee Cup Packaging
Brand Research & Positioning
Discovery & Inspiration
Logo Marks & Variations
Tagline creation
Keywords included
European
Moody
Nostalgia
Vintage
Bistro
Warm
Community
The goal for the French’d Press cafe was to create a moody but inviting brand that makes you want to sit and stay awhile, while ideally sipping something hot and creamy.
My inspiration was bistro tables, pattern tiled floors, texture and moody colors.
The tagline we created “Bon Cafe, bon communaute!” means Good coffee, good community!
