Horizon Boutique Logo Design

I met Emily from Horizon Boutique at a Rising Tide Society Tuesdays Together meeting here in Tulsa. The way she talked about her business and was so knowledgeable about what her customers needed and wanted was refreshing. She knew exactly what she needed to do and wasn't willing to waste precious time doing anything else.

We connected instantly and her mission of elevating women by helping them feel beautiful and confident in comfortable and stylish clothing had me 100% bought into her dream and her goals. She also has some amazing goals for her little business that I can't wait to see.

Her main style words were "Trusted. Confident. Beautiful. and Trendy." And we wanted her brand to feel feminine, trendy and fashionable.

She had already included a hot air balloon in her previous logo and we both thought that it should stay, but be revamped and simplified.

I had such a fun time diving into her industry and color palette, and working on such a fun feminine brand.